Situation:
An investor group was evaluating a potential investment in one of the major US producers of coated papers used in commercial printing and other applications.
Ameridan’s Role:
The investor group engaged Ameridan to provide an assessment of the largest end markets for coated papers (e.g., commercial printing, magazines, inserts, and catalogs), including demand drivers, market trends (e.g., migration from paper to pixels), and medium-term growth prospects.
