Situation:
A US-based private equity firm was considering an acquisition of the assets of Exide Technologies, a lead-acid battery manufacturer focused primarily on batteries for the industrial and transportation markets.
Ameridan’s Role:
As part of its due-diligence efforts, the investor group engaged Ameridan to conduct customer calls. The interviews collected customer feedback regarding perceptions of Exide, its position relative to the competition, the outlook for lead-acid batteries in their markets, and the near-term business conditions.
