An investor group was evaluating an investment in the leading US manufacturer of drainage system products used in residential and light commercial applications.
The investor group engaged Ameridan to provide an assessment of the markets for gutter systems, downspouts, and related products. This work included:
- An overview of the US market for the Company’s residential drainage products and metal roofing including market sizing, channels to market, industry structure, main competitors, and growth trends;
- Market perceptions of the Company’s key competitive strengths/weaknesses in the US gutter systems and metal roofing markets;
- Overall market perceptions regarding the target company’s brand portfolio.