How can we help you find the answers?

Voice of the Customer
Our VOC projects garner the unbiased customer feedback that senior executives need to make important business decisions. We are deeply experienced and skilled at conducting executive level interviews, side-stepping the natural supplier-customer posturing to capture authentic, candid, straightforward answers.
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Bespoke Market Research
Our market research services, customized for client requirements, deliver key assessments of market size, growth, competitive structure/dynamics and revenue drivers, as well as critical trends impacting industry participants.
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Customer Diligence
Our customer diligence assignments, usually conducted during the last few weeks of due-diligence, gather customer perceptions of target company performance, assess overall stickiness of key customers, gauge price elasticity, and assess the potential to increase share of wallet. 
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Market Diligence
A target firm’s future revenue growth and margins are largely a reflection of the characteristics of its extant markets, the firm’s competitive position within those markets, and its ability to execute an appropriate go-to-market strategy. Our market diligence services assess all of these aspects, utilizing extensive primary and secondary research methodologies.
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Representative Projects


What our clients have to say about our engagements...

  • David Hornaday
    Ameridan's research has provided a wealth of market insights-from the size of various market segments to key buying factors and market trends. They've also done extensive, excellent work in helping us understand the positioning of our acquired brands across market segments.
    David Hornaday
    Senior Vice President-Marketing - WireDo WorldGroup Inc.
  • David Shapiro
    We have engaged Ameridan on several transactions and have found their grasp of the issues that are important to us as an equity sponsor to be superb. They are seasoned professionals, bringing a tremendous amount of industry knowledge and in-depth due-diligence experience to the table.
    David Shapiro
    Managing Principal - KPS Capital Partners LP
  • Ameridan conducted a truly insightful and useful customer interview program for one of our new portfolio companies. Ameridan's work identified factors affecting customers' willingness to deepen their relationship with us, and provided a quantitative assessment of these factors that we can monitor and manage over time.
    Michael Sher
    Principal - Atlas Holdings, LLC
  • I engaged Ameridan to assist us in growing our company through M&A. Their broad industry knowledge, peer evaluation techniques, and overall investment banking skills all served to help us grow our business through acquisitions.
    Richard Jarosinski
    Former President & CEO - Portec Rail Products, Inc
  • Ameridan added an enormous amount of value to our due diligence process involving the WRCA transaction. We look forward to working with Ameridan on future investments.
    Michael Psaros
    Managing Principal - KPS Capital Partners LP
  • Ameridan helped us truly understand the global competitive issues facing the company and did an excellent job of understanding and communication the implications of changing industry dynamics. The Ameridan team also had great skill and experience in assessing customer relationships, end-use markets and distribution channels.
    Daniel Colin
    Co-CEO - Monomoy Capital Partners LP
  • Ameridan's research provided trememndous insights and recommendations regarding market trends in our commercial ceilings business. They conducted an extensive channel partner interview program with exceptional skill and sensitivity. Their work product was excellent, supporting significant shifts in our go-to-market strategy.
    Robert Sills
    Former VP of Distribution Strategy - Armstrong World Industries
  • Ameridan's work in connection with our acquisition of Raybestos was intelligent, thorough and well-supported. We were thrilled with Ameridan's work. They provided us with significant value in our acquisition; we will not hesitate to engage Ameridan on future transactions.
    Stephen Presser
    Senior Partner - Monomoy Capital Partners LP
  • Ameridan did an exceptional job in helping us sell our interests in Steelcare. They were able to generate interest among several large strategic acquirers and in a very short period of time, we had multiple purchase proposals on the table. Ameridan understood the business, and knew how to communicate its unique value. The team at Ameridan are true professionals.
    Philip Fracassi
    Principal - Bridge Partners

Contact Ameridan

Phone: 412-605-2762