Situation:

Republic Storage Systems Company is a market-leading manufacturer of lockers available in variety of configurations to suit corridor, athletic room and other applications. In addition, the Company manufactures a line of industrial storage products including clip shelving, boltless shelf framing systems, racks, metal lumber slotted angle, automotive shelving, cabinets, book units and shop furniture.

Ameridan’s Role:

As part of its overall due-diligence process, a leading private equity group engaged Ameridan to perform market diligence.

Ameridan’s engagement focused on assessing:

• Customer views of the Company’s capabilities and value proposition relative to its major competitors;
• Points of competitive differentiation and customer switching costs; and
• Customer perceptions of Republic’s quality and service levels.